The British Film Industry

British cinema has intended to emphasize the story or drama over the 'look' and 'style' of the film because scripts are generally cheaper than the technical wherewithal artistic expertise to create a film.

The British were poor at distribution because they didn't have the finances to back the films

British stars are better known for their work in Hollywood than they are in the UK

A spokesman from polyman (A major distributer) Says:

‘The British film industry is renowned for its creativity but we need to improve distribution

and training, get closer to our audiences and take a more global perspective.

Only then will British film have a brighter future in the worldwide movie business.’

British film needs to be distinctive and profitable- a successful British film ensures profits are returned to Britain and these profits can be used to make other films, having the money to make films ensures a greater diversity of films appealing to a wider audience.